With the introduction of Adobe’s Dimension, Project Aero, and the addition of Substance all occurring within the last year, Adobe has quickly become a major player in the 3D content creation space, not only for augmented reality, but also gaming and computer-generated imagery in movies and TV. Online retailer Shopify, which was one of the early adopters of the AR Quick Look feature, already uses Substance to texture 3D models for web-based AR experiences.
In addition, Project Aero also supports the USDZ format behind Apple’s AR Quick Look feature for web-based AR experiences.
Currently available via early access request, the company expects the tool to make it easier for creatives to design the same AR experiences that developers are able to through Unity and the Unreal Engine (which also support the Substance suite). “We are excited to join the team, bring together the strength of Allegorithmic’s industry leading tools with the Creative Cloud platform, and transform the way businesses create powerful, interactive content and experiences.”Īdobe announced its Project Aero alongside Apple’s unveiling of ARKit 2.0 at the Worldwide Developers Conference last year. “Allegorithmic and Adobe share the same passion for bringing inspiring technologies to creators,” said Deguy.
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